Turning Website Visitors Into Customers, The EASY Way!

Is there an "easy way" to turn traffic into customers? I believe there is. I do it every day.

Ask yourself ONE question:

"Do you provide an easy solution allowing visitors to communicate with you (right on your website) to help close the sale?"

I honestly believe that if you do this, then it doesn't really matter what you are selling, people WILL buy. Let me explain.

When I worked in the "traditional" business world, my company provided a product that was a solution to a problem for about 75% of the residents. Yet, everyday people would drive by our storefront and most would never stop no matter what the billboard said, or what discount we were offering. So, I conducted an experiment.

I put on my walking shoes and I went door-to-door explaining the benefits of the service we provided to anyone willing to stand in their doorway and talk to me. The result was nothing short of AMAZING. Business went through the roof and our profit margin for that year was 55%.

A 55% profit margin was a BIG deal. We had offices in other communities that were averaging 21% - 24% which was quite normal and accepted. So, why was my profit margin up? Simple. I didn't have to offer discounts when I met these people, right at the source of the problem, at their home. And, (this is the deal breaker) I met with the customer face-to-face.

My company provided weed control. I explained to the customer that I could help turn their dandelion lawn into a lush green carpet that would make their lawn the envy of their neighbors. In a nutshell, their egos got the better off them and they bought without me having to offer any discounts.

As we acquired more customers, I changed my approach and used the jealous approach as opposed to the ego approach. I would tell customers I could give them a lush green lawn just like their neighbor has. It all worked but, it took getting in the faces of potential customers.

Ask yourself, how may potential customers are simply driving by your storefront (website) and not bothering to take advantage of your product or service? How can you change this? Simple! Get in their faces, LIVE on your webiste. Oh yes, it's possible. I took this traditional business practice and applied it to my online business and BINGO, business increased.

A couple of years ago I created Web Site Communicator, a product that lets visitors connect with me face-to-face on any of my websites using a webcam. You can have this too for your business. You can try it for free for 14 days.

I also created a Facebook app that let's me work with my Facebook prospects (friends) right from my profile page using a webcam. Right now, you can get this app for free and try it yourself.

Am I trying to sell you something? You bet! I know if you use this tool you'll thank me for it as you watch your business increase. Don't be afraid to spend money to make money. Get this FREE mentality out of your head. If you keep searching for free ways to do business then you will attract the type of traffic that simply want FREE solutions to their needs. FREE attracts FREE. This isn't always good.

Spending money for your business in investing money into your customer. They'll understand and believe you are a SERIOUS business person with their best interest at heart. Oh yes, they WILL buy from you.

Give it a try.

Get Web Site Communicator at http://www.websitecommunicator.com/ (includes the Facebook app for a limited time).

Or, simply get the Facebook app for free at http://www.facebook.com/WebSiteCommunicator/

Have a wonderful day.
Rodney Brace

Live Chat: a valuable tool and now a MUST for online business.

Live Chat implementation can simultaneously help your business cut support costs and boost online conversions. The six questions listed below should be considered when investigating Live Chat solutions. The answers I offer are based on the product I use and created, Web Site Communicator.

Question 1) How quickly can the solution be implemented?

Live chat, like other technologies, requires intentioned and repeated use in order to achieve optimization. The single most important factor affecting the time it will take you to reach an optimal state is quite simply 'how soon you can get started'.

• Answer 1) Web Site Communicator can be implented within minutes. Our step-by-step guilde will have you up and running within less than 1 hour, usually within 20 minutes.

Question 2) Does the solution facilitate a connection between human beings?

The most advanced and adaptive computer in the world is the human brain. Attempting to automate either the interactions people have while resolving problems in a support environment or their decision making in a buying context is at best illconsidered, if not reckless. Only consider robotic chat solutions if your product and service offering is totally undiversified.

• Answer 2) Web Site Communicator uses webcam technology to put website owners face-to-face with website visitors. This is the best possible human interaction solution there is, and now is available for the Internet.

Question 3) Is the pricing structure intuitive?

It should be easy to predict your total cost of implementing and operating the solution. Complicated menus of features, pay-per-chat schemes, and other confusing methodologies can hinder your ability to budget appropriately. Look for solutions with transparent pricing.

• Answer 3) Web Site Communicator's flat fee pricing is your best solution. There are NO hidden costs. One monthly flat fee, that's it.

Question 4) Does the provider guarantee uptime?

Ben Franklin’s pithy statement, “time is money,” is brought into sharp focus in an Internet world. Avoid companies that offer no uptime assurances.

• Answer 4) Web Site Communicator promises 99.95% uptime. Downtime only happens for upgrades and lasts only 2 - 3 minutes while servers restart.

Question 5) Are there required set-up fees?

Set-up fees aren’t necessarily bad; for complex implementations a professional services engagement with a team of experts can be a valuable use of funds. However, these types of relationships should be optional, not required.

• Answer 5) Web Site Communicator has NO SETUP FEES. We will assist you every step of the way, if necessary, but our step-by-step guide is often the only assistance needed.

Question 6) How much does the product cost, and what do you get for the money?

Of course, how much you’re going to pay is an important consideration – but more important is the value equation you’ll be getting. Be sure to weigh the price against the entire package of features, support, and the company’s reputation.

• Answer 6) Web Site Communicator offers monthly subscriptions with no hidden costs. It's features and benefits are worth far more than it's monthly cost and should be fully reviewed. You will agree there are HUGE advantages to this program and well worth its low monthly subscription cost. And now, we have added a Facebook app that is include FREE as part of the program. Separately, the Facebook app cost $30 per month.

Conclusion

Live Chat is now becoming, not only a valuable tool, but a MUST for any online business. I encourage you to check out my solution at http://www.websitecommunicator.com/ and take advantage of the 14 day trial.

I created this product after researching and finding there was nothing available to do what I needed. Now there is. Go there now! http://www.websitecommunicator.com/

Increase Sales Using Live Chat Technology

A 2009 study of 264 US-based "regular Internet Shoppers" revealed significant findings for business that sell products and services online. Here are a few of those findings.

1) Live Chat Is Influential During The Sales Cycle

Those surveyed indicated that live chat does impact their likelihood to purchase and that the scenarios for which they are most likely to engage in a session are clearly more sales than support oriented.

2) Online Merchants Not Currently Offering Live Chat Are Missing Desirable Opportunities

Live chat tends to be a more important and influential technology for certain kinds of shoppers. Those that shop more frequently and those that spend more. These people are more likely to choose live chat in a sales interaction and they rank its positive influence much higher than other groups.

3) Live Chat Has a Loyalty Effect, Especially Among Desirable Shoppers

The study showed that people who have had experience with live chat are more likey to return to, and make repeat purchases from sites that offer the option. In general, chatters choose the technology over other methods during the sales cycle.

4) Live Chat May Be Even More Critical to Service Companies

Many features of a company's website, such as third-party verification, testimonials, awards for service, etc, had less influence on a visitors decision to buy than if Live Chat was available. As such, live chat's relative importance should be recognized.

5) Retailers With Live Chat Can Improve Results By Following Consumer-Driven Best Practices

Retailers that offer live chat ought to ensure that their solution connects human beings with other human beings.

Conclusion

There are many different so called "live chat" programs available on the Internet. They are basically simple text chat programs that let you type your questions and wait for someone to type their response. BORING!

There's a new kid on the block that is truly, LIVE CHAT. It's the solution talked about in item #5, above, that connects human beings with other human beings. It lets users stream their webcam video LIVE on their websites and also on their Facebook profile pages. It's effectiveness is in letting website visitors connect using their webcam for two-way LIVE interactive video. Now that's LIVE CHAT.

To learn more simply visit http://www.websitecommunicator.com/ and check it out for yourself. Take advantage of the 14 day trial offer and begin increasing sales and customer loyality in a matter of minutes.

People who work with partners or other agents will benefit from the Operators List and the Associates List. It gives steroids to the term "team work." You have to see it to fully appreciate it. And, there's the built-in Buddy List, internal Instant Messenger Program, that let's people stay connected with others using the tool.

Go ahead. Make a change in your business today. http://www.websitecommunicator.com/

COMMUNICATION: 90% of what you're saying isn't coming out of your mouth.

The movie HITCH begins with the title character telling us that, "60% of all human communication is nonverbal body language and 30% is your tone, so that means 90% of what you're saying isn't coming out of your mouth."

These percentages vary depending on the study but every study I have researched agrees nonverbal communication makes up 60% - 90% of communication. So why is this important? I'm glad you asked.

When you improve your communication skills you improve your business.

Are you struggling with converting opportunity leads, traffic to your website and cultivating FB friends for your business opportunity? Are you questioning why your conversion rates are so low? Maybe you are beginning to question the success of your business opportunity. Well, let's shift your thinking for one moment.

If 60+% of communication is nonverbal then maybe simply improving your communication skills will improve your business. So how do you do that? Another great question.

The Internet has allowed people from all over the world to start online businesses but what the Internet has been missing is the "nonverbal" skill set necessary to greater success. Notice I said "greater" success. Many people have enjoyed online success without this skill set but times are changing and you need to adapt to changes to ensure continued success.

There is a reason why MLM'ers used to meet (many still do) in living rooms, hotels, church basements etc., before the Internet Age. It's because face-to-face meetings yielded greater results than just simply talking to someone over the phone or sending them information in the mail. The Internet has made some of us "lazy" (no insult intended). Sure, we can reach more people but we are taking away 60% - 90% of effective communication that has been a cornerstone in traditional business. So, how we can fix that? Another great question. Pat yourself on the back for being so intuitive.

I come from 10+ years in MLM and years of traditional business networking. I knew I needed traditional face-to-face communication ability for my Internet business so, I created it. Now my website visitors and I can see and hear each other LIVE on any of my websites simply using our webcams, with NO download for visitors. Our body language, facial expressions and tones fills in the 90% of missing communication that researchers say is VERY important. My conversion rates are higher and so are the conversion rates of others using my program. I also created a Facebook App for my profile page that lets me communicate with my FB friends LIVE on my profile page. Stop by my profile page and chat with me LIVE and check it out for yourself at http://www.facebook.com/rodneybrace .

I would like to invite you to take a look by visiting my website at http://www.websitecommunicator.com/ . Watch the 13 minute movie and take advantage of the trial offer. You owe it to yourself and to your customers.

Until December 31, 2009 we are including our very own web conferencing software program for free, a $99 monthly value. This offer will expire at the end of the year.

Have an awesome and productive day.

Rodney Brace

Leverage NEW Technology To Explode Your Business

Build Relationships and these Relationships will build your Business.

Face it, we all LOVE automatic systems, right? Automatic systems may get you signups but do they get you long-term affiliates, associates, distributors, customers, etc.? In other words, are these automatic systems converting into CA$H?

Maybe it’s time to go back to basics, not back to the Stone Age, simply back to when face-to-face communication made a difference.

Someone (a friend by FB’s standards but someone I had never spoken to) messaged me today via FB’s text chat box and immediately offered me the “best business opportunity” on the Net (his words, not mine). He took no time in getting to know me or to pre-qualify me for the opportunity and never even addressed me by my name. He was simply “pushing” his agenda and assumed I was looking for a business opportunity, which I am not. His goal was to sign me up. The finish line was more important to him than maneuvering the course.

I invited him to a live one-on-one, face-to-face webcam chat using a software program I created for my Facebook profile page. He accepted, went to my profile page and began communicating face-to-face with me. I showed him how I build relationships with Facebook friends to determine if we can actually help each other. Sometimes we can, sometimes we cannot. We had a casual one-on-one conversation and he understood I was not interested in a business opportunity, but he became very interested in the FB App we were using to communicate. So in some way, we did help each other.

Is relationship building important to your business? If you said yes then I want to give you a gift. I created a program that helps build relationships face-to-face. This program is NOT free. I have customers all around the world paying for and using my program that is helping them build relationships with their website visitors. I will give any of my FB friends a FB Application version of my program for FREE if they join my FB Group. The group is called, “Turn MLM Leads Into Customer And More.” The link to the group is http://tinyurl.com/m9k8u9 .

To learn more about this FB App simply go to http://tinyurl.com/dk8cwe but do not register. Go back to my group, register and I will be in touch. If you are not my FB friend then do so by going to http://www.facebook.com/rodneybrace

This offer will not last long. I will be paying for the bandwidth for each FREE account so I reserve the right to cancel this offer at any time.

Make time to build relationships and these relationships will build your business.

To your success.
Rodney Brace

Please, Please, Please Take My Money

A recent 2009 study showed that website visitors who use Live Chat software at shopping sites SPEND MORE MONEY. I will provide this report at a later time. A "live chat" was referred to as a one-on-one keyboard based conversation between a visitor and an online representative.

There are various chat programs out there, some free and some for pay. I will tell you why you need to be using the latest trend in online communication, simply keep reading.

Website visitors ranked LIVE chat as the number one preferred communication method for various reasons. Among them are:

1) difficulty in finding an item on a website
2) experiencing trouble at the checkout
3) wanting to know more about specials and sales
4) inquiring about guarantees and return policies

These are the main reasons. There were many other reasons for engaging a site representative via Live Chat but I am sure you see the value without having to hear all reasons.

It was also discovered that visitors who used Live Chat on a site were more likely to return and make further purchases. That should be music to your ears. You see, it is repeat sales that ensure the success of a business. You need your customers to return and purchase again. Giving them the ability to connect with you on your site can do that.

It was also discovered that Live Chat programs that could create proactive chats were welcomed by the visitors. A proactive chat is when the website representative is able to invite visitors to chat. 70% of visitors whose online purchases average $100 or more favored proactive chats.

But most compelling in the research is the fact that visitors who have experience with some sort of chat technology are more likely to spend more money. Remember, the study also showed that these visitors are more likely to return and purchase again. Repeat customers become loyal customers and you can't put a price on that.

So, what does all this have to do with your online marketing efforts? Well, maybe you should consider adding Live Chat to your website, engage your visitors and compare your own results, "before and after."

How do you know which Live Chat is right for you and your business? That's a great question. Pat yourself on the back for asking.

I have used Live Chat software, the kind referred to in the opening paragraph, as early as 2002, maybe 2001 so I have gained a lot of experience with this technology. It worked for my business but I wanted more and I thought my visitors/customers deserved more. You see, one-on-one keyboard chat conversations are simply too impersonal given the fast pace of Internet activity. So I created Web Site Communicator.

Web Site Communicator allows your website visitors to connect with you LIVE, face-to-face, using webcam technology. Web Site Communicator provides all the regular features of simple keyboard chat but gives the ability for true face-to-face chat using video and audio. It's like actually being there with you. Sound scarey, maybe even crazy? It's time we tear down those Internet borders and begin communicating belly-to-belly with our visitors/customers.

So, if keyboard chat software was so effective back in 2002 why switch to face-to-face communication? Wow... another great question. You are certainly on a role. Even the experts at CNN jumped on board with their own research. CNN's Dr. Sanjay Gupta reported that face-to-face communication is exponentially better than text chat. Their study found that it could increase your communication by up to 60%. Don't take my word for it. Hear it for yourself by clicking here.

Consider this. I bought a new truck. I love my truck but the ride was rough. Should I trade it in for a new truck? Of course not. I talked to my mechanic and he suggested I "upgrade" my tires. I did and now my ride is much smoother. Same truck but better ride.

If your website relies on email submission forms or help desk ticket submissions so visitors can communicate with you, consider upgrading your website's communication abilities by adding Web Site Communicator. Same website but much better results.

You may be asking, "why pay for this service when you can use the "old school" keyboard chat programs that are available for free by some companies." Well, I always say you get what you pay for. Don't expect the same level of support from someone whose product you are using for free. Free simply doesn't pay the bills so companies providing free software don't always support them as companies whose products you purchase. But more importantly, your decision to use the right communication tool goes way beyond free vs paid. It's more about your image.

You only get one chance to make a first impression on your website visitors. How are they going to perceive you and your business if they see you shopped for the cheapest (free) communication solution to do business with them? Don't they deserve top notch support? You may be thinking this is not significant at all. I assure you, it is. You want to sell something to your website visitor, right? How are you going to convince them to buy from you when you shopped around for "free" tools to do business with them? Maybe they can get a similar product as you are selling, for free. They just need to shop around.

People often purchase products based on a salesperson's knowledge and recommendation. Using a high-end video chat program on your site will allow you to present your case to your visitor and even present the product with a demonstration. So, a small monthly investment in the right chat program can make the difference between a sale and simply another visitor statistic.

Let me offer you a 14 day $1 trial offer for Web Site Communicator and you be the judge. And now, we have just added a Facebook App that allows you to connect face-to-face with your Facebook friends at no additional cost. Simply go to http://www.websitecommunicator.com/1_dollar_trial.php

Have an awesome day.

Rodney Brace
Founder, Web Site Communicator

Happy Customer Guarantee

What does it mean to provide a Happy Customer Guarantee? Is it really necessary? Why do customers look for a guarantee? hmm.... interesting!

It's been my experience that people like to spend money but it's often difficult to get them to give up their money, especially when it comes to spending online. But it can be quite easy to get them to give up their money if you use the right tools.

How many websites have you gone to where the object is to get you to buy something? Maybe they offer all kinds of free stuff to sweeten the deal in hopes you will make that purchase. My philosophy has always been that if I have to provide a whole lot of free things to get you to buy my product then is there any value in my product to begin with? I think there's an easier way to get people to buy from you without convoluting the sale with all kinds of free stuff. The simple solution? Offer them YOU. Ok, before you think I'm trying to pimp you out, give me a chance to explain.

Sometimes, if a website visitor can speak directly to someone "behind" the website then they will gladly make a purchase. You see, people buy from people more quickly than they do from automated systems. So why not add YOU to your website and increase your sales?

My 10+ years of online marketing has taught me many things. Out of one of my lessons I decided to create a program that would let me stream my webcam video directly onto my website so I could connect with realtime visitors to make realtime sales. It is working wonderfully for me and for many, many online marketers. This program goes beyond the telephone. With the telephone it is simply conversation. With my program, Web Site Communicator, it's all about Face-To-Face marketing.

Research shows from a retailer's perspective, that online shoppers who have experience with live chat technology exhibit several desirable behaviors. Chatters, it seems, spend more money. Doesn't that sound like music to your ears? I'll spend more time on this topic in my next blog.

I want to give you my free report about Turning Visitors Into Customers. It's a short report based on my years of traditional business experience and how I brought that knowledge to my online business. There are certain things in traditional business that weren't possible in online business until I created Web Site Communicator. My free report explains the value of Face-To-Face communication and how you can now do face-to-face website marketing. This is exploding many people's businesses and I am sure it can help your business also. Simply visit http://www.rodneybrace.com/ to download the free report.

When you are LIVE on your website so visitors can see and hear you and talk to you face-to-face, that's often all the guarantee they need. They know where to go if/when they need to speak to you. This type of service is better than all the FREE things you can offer to sweeten the sale, don't you think?

Have an awesome day.

Rodney Brace

Belly-To-Belly Marketing For The Internet

Let me cut right to the chase....

Several years ago successful online marketers said you should add pre-recorded audio messages to your website because it had the potential to increase sales and signups.

It wasn't long after these same successful marketers were saying we should add pre-recorded video messages to our websites because this could exceed pre-recorded audio expectations.

They were right on both counts.

Recently, a well known and respected US research company, Forrester Research, reported online sales topped 200 billion dollars in 2006. They predicted CHAT software programs would greatly increase sales substantially in years to follow. They are right!

After a couple of years of research I predicted that regular online text chat software would be replaced with Face-To-Face technology. This technology would allow website visitors and website owners to do business using realtime audio and video via webcam LIVE on any website. I was right. So who am I? I am an entrepreneur who has watched the online communication evolution and, I am the Founder and developer of Web Site Communicator.

Many successful online marketers will tell you that relationship building is a cornerstone to the success of any business. Web Site Communicator is the ultimate relationship building tool. And, in a week or two we will launch a Facebook App allowing Facebookers to stream live webcam video onto their Facebook profile pages. This will put social marketing on steroids.

Old fashioned, belly-to-belly marketing worked! It worked, not because people met in hotel rooms or living rooms. It worked because it was FACE-TO-FACE. Web Site Communicator is belly-to-belly marketing for the Internet.

Yes, the Internet continues to evolve. You can grow with it or you can get left behind while your competition takes advantage of new technologies and programs to grow their businesses.

Take a look at what Web Site Communicator can do for your business.

Have a healthy, wealthy day!

Rodney Brace

Is Your Website Open For Business?

Are customers lining up at your website's proverbial door? When they get there are they able to deal with you instantly, right on your website? Do visitors know the moment they arrive on your site you are ready, able and willing to assist them? If you answered no, or are not sure what the heck I am talking about then you need to read this blog post before you do another thing today. Your website's success depends on it before your visitors run off to your competitors' sites.

Gone are the days when the Internet was simply an information highway. A new era in business transactions is taking place and there's no reason in the world why you cannot share in this billion dollar industry.

Forrester Research reported that more than $200 billion dollars was spent online in 2006. That number is staggering. You can bet, though the data isn't in yet, that this number is much higher for recent years. With all this spending and growth comes competition and you can get lost in a sea of "giant" websites if you are not careful.

Sure, people tell you to perform SEO, buy traffic, buy leads, send out ads, etc... but that is only part of the puzzle. You see, your competition is doing these very same tasks. So the trick is to ask, "what are you doing to engage your visitor when they land on your site?" I'm glad you asked.

Web Site Communicator is a fairly new program that lets visitors to your website see you LIVE on your site via your webcam. Sound weird? Don't think you want people staring at your "mug" while you work? Well, maybe you're not ready for the big times and you are ok with letting your visitors go off to your competition. hmmm.... almost sounds like a no brainer to me. You'll get over the shyness pretty quick when you start making more sales.

You see, while someone is on your website, that person is YOUR potential customer. You only get about 14 seconds to grab their attention before they click out of your site, go back to their search engine and click the next link in the list. You've now lost that potential and probably, for good. Your loss becomes your competitor's gain. But it doesn't have to be that way.

When visitors can see you streaming your live webcam feed right onto your website they will probably do a "double take." It sends them a message you are serious about your business. It shows you are available to help them find what they are looking for and to answer their questions immediately, providing instant gratification. You see, Web Site Communicator is LIVE, Interactive Two-Way Webcam Video For Your Website.

Web Site Communicator let's your visitors interact with you right on your website. It's like they can walk right into your store and begin dealing with you face-to-face. Can you put a price on that type of technology? It helps stop shopping cart abandonment. One company boasts this type of technology can stop up to 70% of abandonment and can increase sales by up to 15% - 25% (numbers will change depending on the business).

Knowledge is power. Now that you know about this new technology and how it can benefit your online business, what are you going to do about your new knowledge? You can leave this blog site, and "stick the knowledge" on a shelf (so to speak) with some old magizines and forget about it or, you can try this technology for only $1 for 14 days and begin excelling your business to new heights.

Turn your website visitor's 14 second visit into a life-long repeat customer.

Go to http://www.websitecommunicator.com/1_dollar_trial.php for your $1 trial today.

Working From Home: Alone Or Not Alone

I've been working from home for more than 10 years. The first six years seemed almost like an eternity as opposed to the latter years. Why? Let me explain.

I think at some point anyone working from home for an extended period of time will have to agree that there is often a feeling of being alone. Sure, you chat on the phone, send email and maybe even make use of Instant Messaging. But, something is missing that leaves you feeling, alone. Well, it doesn't have to any longer.

You see, what the "working world" provides that you can't get by working from home is the energy that people share when they work together, face-to-face. Whether it be in the office, in the factory or on the construction site, there is shared energy and comradery that can't be gotten by working from home or, can it?

With more and more people deciding to work from home, whether it be for family reasons or a company's decision to cut expenses, being alone can be a thing of the past.

Web Site Communicator pushes the envelope of Internet Evolution and makes it possible for colleagues to work together, face-to-face, without ever leaving their home. With a computer, Internet access and a simple webcam people are united and connected from any computer to anywhere in the world.













Web Site Communicator provides "multipoint" communication in real time. This means, colleagues can work together, see and hear eachother, all at the same time, as if they were all sitting at the same table or hanging out in the same office. I think you get the "multi" point.

Check it out for yourself. Visit Web Site Communicator.

LIVE Video Blogging

A new era in BLOGGING has emerged. Real-Time video blogging is now possible thanks to Web Site Communicator software.

Web Site Communicator software was developed to allow website owners and website visitors to interact using 2-way webcam video on any website. It's like sitting across a desk from eachother for real face-to-face communication. However the reality is, you could be miles or even continents apart but appear to be sitting together. All you need is a webcam.

Web Site Communicator software can also be used to stream one way in real time on any website. This is ideal for bloggers who have something to share and want to be seen and heard by their audience.

Of course, you can always pre-record your video message and post it to your blog but imagine the impact you can have on your audience using real-time streaming video. Announce the date and time you will be streaming to your audience. You will be able to see live statistics about how many people are watching you stream as well as identify their country.

YEP.... it's a new era in blogging all right. Maybe it's something you should consider.